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3 Ways to Finish 2020 Strong


If there's one thing for certain it's that people in the auto world possess a super-human degree of tenacity. You call it like you see it, you don't take no for an answer, and even when the odds are stacked against you, you straight up get stuff done. Seriously, you are why we love what we do! And while you've been busy being super-human over the past several months, we've been taking special note of the exact 'je ne sais quois' that makes you you. So as this crazy year winds down, we wanted to share with you 3 distinct traits demonstrated by our most driven, most determined dealer partners, in hopes that it will offer you a little bit of inspiration to close out the year strong.

Trait #1 | They always bite off more than they can chew.

Richard Branson once said, "If somebody offers you an amazing opportunity but you are not sure you can do it, say yes - then learn how to do it later!" The most effective auto professionals know this. They're the ones who are willing to be completely overwhelmed, taking on way more prospects than their teams can realistically handle.


Trait #2 | They're chronically impatient.

These are the guys and gals calling us for progress updates before their campaigns have even begun. The harder the circumstance, the less possible it is for them to sit still. Like a bull in a china shop, these dealers keep their teams engaged and on the floor right until the bell rings, which means they've got their year-end sales plans mapped out from now until Boxing Day.


Trait #3 | They are nerd-level metrics junkies.

Small error on the tracking sheet? The metrics junkie will catch it! And even though they've got a million other things on their plate, they've always got a pulse on their latest inbound response rate. This is because they know firsthand that tracking and understanding the key metrics within their prospecting systems enables them to extract the most opportunity, without allowing anything to fall through the cracks.


This should read like a check-list of your best sales-qualities, not a list of resolutions for the New Year. Don't possess these traits yet? You have one month left to fight for the best year-end possible. Take back 2020! For more valuable content and insider tips, join our mailing list today!


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